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Fashion Designers to Ring the NASDAQ Closing Bell

An all-star cast of California fashion designers, retailers, brands and innovators selected for the LA FASHION AWARDS were announced in August at a reception on the rooftop of The Standard Downtown LA. They were chosen by an expert Nominating Committee of editors, stylists, retailers, designers and market leaders for recognition at the upcoming 2006 Los Angeles Fashion Awards event. Those names follow the listing data below.

NASDAQ CLOSING BELL CEREMONY, NYC - Friday, September 15
Who: California's rising fashion stars including John Whitledge of Trovata, Corinne Grassini of Society for Rational Dress, Kristopher Enuke of Oligo Tissew, and Daniel Franco of Daniel Franco (a Project Runway alum), and others, along with Jen Uner, co-founder & producer of the LA Fashion Awards.
What: Closing Bell Ceremony at the NASDAQ stock market (broadcast available live)
When: Friday, September 15, 2006 (The closing day of New York Fashion Week)
Where: NASDAQ stock market site at 4 Times Square, New York City
Why: To celebrate LA Fashion Week, LA fashion innovators, and the global reach of the California fashion industry
How: Co-hosted by NASDAQ & the Los Angeles Fashion Awards

L.A. IS NEXT PARTY AT HOTEL QT, NYC - Friday, September 15
Who: California fashion designers and brands in NY for Fashion Week
What: California wine reception sponsored by Wente Vineyards at Hotel QT
When: Friday, September 15, 2006 4:30pm - 7:00 pm
Where: Hotel QT at 125 W 45th St, New York City
Why: To celebrate LA Fashion Week October 13-20 and LA Fashion Awards Friday, Oct 20
How: Co-hosted by Los Angeles magazine & the LA Fashion Awards

SATURN PRESENTS THE LA FASHION AWARDS with Los Angeles magazine - Friday, October 20, 2006
Who: 16 California fashion leaders honored by more than 1,200+ guests in attendance
What: 7 Awards bestowed at a gala event sponsored by Saturn, Los Angeles magazine, Moss Adams LLP, Wells Fargo Century, NASDAQ and more
When: Friday, October 20, 2006
6pm doors open for early arrivals, wine & cocktail reception
7pm red carpet arrivals, reception with hors d'oeuvres from top LA restaurants
8pm show begins in the Theatre Auditorium with fashion & award presentations
9pm after parties begin (by separate invitation)
Where: The Orpheum Theatre 842 South Broadway St, in downtown Los Angeles
Why: To honor our top fashion talents, and to elevate awareness and reputation of the Southern California fashion industry.
How: Orchestra level seating is by invitation only. Select tickets to the event are priced from $35 to $65 and are available to the public beginning September 6 at all Ticketmaster Ticket Centers and online at www.ticketmaster.com.

The Nominees and Honorees of the 2006 LA FASHION AWARDS:
MAFI (Moss Adams Fashion Innovator) Award nominees:
Grey Ant
Juan Carlos Obando
Rozae Nichols
Society for Rational Dress

Marketing Excellence Award nominees:
Collection Bebe
Joe's Jeans
Kitson
l.a. Eyeworks
Quiksilver

Fashion Retailer Award nominees:
American Rag Cie
decades & decadestwo
Kitson
Satine

Wells Fargo Century Fashion Achievement Award:
Monique Lhuillier

Fashion Communications Award:
Stylist Arianne Phillips

Inspiration Award:
Gen Art

NASDAQ California Apparel Stock of the Year Award:
Charlotte Russe

Among the 33 members of the invitation-only Nominating Committee are Lawren Howell west coast fashion editor, Vogue magazine; stylist Rachel Zoe (Lindsay Lohan, Nicole Richie); Arianne Phillips, stylist and Oscar(R)-nominated costume designer (Walk the Line); Marlien Rentmeester, west coast bureau chief, Lucky magazine; Durand Guion, fashion director, Macy's; John Eshaya, women's wear director, Ron Herman; style writer and co-owner of A+R, Rose Apodaca; Alisa Loftin, owner, Aero & Company; Laurie Pike, style director, Los Angeles magazine; Alison Nieder, editor-in-chief, California Apparel News; Jayne Seward, fashion editor, California Apparel News; Nicole Mann, style writer, Los Angeles magazine; Linda Immediato, style editor, LA Weekly; Melissa Magsaysay, west coast market editor, Women's Wear Daily; Denise Scher, fashion director, MAGIC International; Sally Lohan, west coast editor, WGSN; designer Nony Tochterman designer of Petro Zillia; designer Trina Turk of Trina Turk; Rosemary Brantley, chair of the school of Fashion, Otis College of Art and Design; Christina Neault, producer, IMG/7th on 6th; Darren Gold, co-owner, Alpha; Alisa Loftin, owner, Aero & Company; Betsee Isenberg, owner Showroom 10Eleven; Sandy Richman, co-owner, Directives West buying office; Enid Portuguez, fashion editor, LA.com; Ilse Metchek, executive director, California Fashion Association; Frances Harder, executive director, Fashion Business Incorporated, Edie Locke, president, Fashion Group International of Los Angeles Foundation; and Christopher Blomquist, editor-in-chief, Sportswear International.
SATURN is the presenting sponsor of the second annual Los Angeles Fashion Awards. Moss Adams LLP, Wells Fargo Century, NASDAQ and FedEx(R) lead the slate of additional sponsors, which includes Design Tonic, WGSN, Market Wire, FTC Commercial Corporation, Traction Press, Clear Image Printing, Kinetic Sculptures, Cloutier Agency, Much and House PR, Evolutionary Media Group, Santee Village Lofts, LA Fashion District BID, Directives West, Biotherm and Paul Mitchell. The Standard, Downtown LA and Hotel QT are the Official Hotel Partners of the LA Fashion Awards. The Scottish Fashion Awards are special friends of the event, with a creative cultural exchange program established earlier this year.
Several fashion and business not-for-profit membership organizations, including the California Fashion Association (CFA), Fashion Business Incorporated (FBI), Fashion Group International of Los Angeles (FGI-LA), LA Economic Development Corporation (LAEDC) and the World Trade Center Association endorse the event. Los Angeles magazine is the presenting media partner. Surface magazine, California Apparel News, LA.com and LA Weekly are among the media sponsors. Reception sponsors include Sauza Tequila, Cruzan Rum, Plymouth Gin, Courvoisier Cognac and Starbucks Liqueur. A California Wine Bar will feature Wente Vineyards, Tamas Estates and Murrieta's Well labels. Delicious appetizers provided by Pane e Vino and other top LA restaurants.

>b>About LA FASHION AWARDS:
Saturn presents the 2006 LA FASHION AWARDS with Los Angeles magazine on October 20 at the Orpheum Theatre in Los Angeles. LA Fashion Awards, LLC was established in 2005 by Mary Hill and Jennifer Uner to produce this annual event that celebrates the emerging talent, rising stars and leading brands of the Southern California fashion industry. Moss Adams LLC, the largest accounting firm headquartered on the West Coast and creator of the Moss Adams Fashion Innovator Award in 2003, is the founding sponsor of the LA Fashion Awards.


The goal of the LA Fashion Awards is to increase awareness of Los Angeles as the global fashion center that contributes the greatest influence on contemporary style around the world. Apparel is the #1 manufacturing activity in the LA area, employing more people than any other sector. LA is home to the entertainment industry, which transmits more fashion via movies, television, and celebrity-culture than any other medium. Yet the LA fashion industry talent that contributes to this global style phenomenon remains largely unrecognized and un-credited. The LA Fashion Awards honors these talents and supplies the names to know and the brands to watch for the future of fashion.



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